Legend 5000 NeZha
ROLE: Concept, Illustration, Design
TOOLS USED: Photoshop, Illustrator
ROLE: Concept, Illustration, Design
TOOLS USED: Photoshop, Illustrator
Project Brief
Project Brief
Create a cosmetic brand inspired by Nezha Conquers the Dragon King. The challenge was to reinterpret the legendary hero through a modern visual language, developing a cohesive packaging system that balances traditional Chinese mythology with a contemporary beauty aesthetic.
Create a cosmetic brand inspired by Nezha Conquers the Dragon King. The challenge was to reinterpret the legendary hero through a modern visual language, developing a cohesive packaging system that balances traditional Chinese mythology with a contemporary beauty aesthetic.
[Concept]
[Concept]
Keywords: Fresh, Bold, Playful
The goal of this style guide is to align with the film’s epic narrative, capturing its sense of power, energy, and mythical grandeur. The design direction will appeal to a broad audience aged 8–30, particularly those interested in Chinese mythology, heroism, and fantasy storytelling.
Keywords: Fresh, Bold, Playful
The goal of this style guide is to align with the film’s epic narrative, capturing its sense of power, energy, and mythical grandeur. The design direction will appeal to a broad audience aged 8–30, particularly those interested in Chinese mythology, heroism, and fantasy storytelling.
